“Longines Welcomes Jennifer Lawrence as their Latest Addition to the Family of Brand Ambassadors”

Longines has recently welcomed Jennifer Lawrence to their esteemed group of “ambassadors of elegance”, which already includes renowned personalities such as Regé-Jean Page and Kate Winslet.

Longines, a Swiss watchmaker, has recently announced that they have signed up Jennifer Lawrence as their newest “ambassador of elegance”. The CEO of Longines, Matthias Breschan, commended Lawrence for her ability to embody authenticity in every role she plays, which translates into an innate and relatable elegance off-screen. Lawrence, in her statement, commended the brand’s heritage of innovation and quality, which has been trusted by some of history’s most significant trailblazers. She defined elegance as a blend of subtle strength, poise, and self-assurance. Being a native of Kentucky, the actress also associated Longines with timeless sophistication and Kentucky’s annual Kentucky Derby horse race.

Lawrence, a well-respected representative of the fashion brand Dior, has recently made a comeback on the red carpet at the 66th BFI London Film Festival for her latest film “Causeway.” This is a significant moment for her as she returns to acting after taking a three-year hiatus. In the film, she portrays a U.S. Army veteran who suffers from a brain injury. Moreover, this marks her first production credit as she founded her production company back in 2018. Among other Longines ambassadors are famous personalities such as Regé-Jean Page, Eddie Peng, Zhao Liying, Kate Winslet, and Olympic skier Mikaela Shiffrin.

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